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Clarke, L and Wall, C (2000) Craft versus industry: the division of labour in European housing construction. Construction Management and Economics, 18(06), 689-98.

Druker, J and Croucher, R (2000) National collective bargaining and employment flexibility in the European building and civil engineering industries. Construction Management and Economics, 18(06), 699-709.

Guffond, J-L and Leconte, G (2000) Developing construction logistics management: the French experience. Construction Management and Economics, 18(06), 679-87.

Henry, E (2000) Quality management standardization in the French construction industry: singularities and internationalization prospects. Construction Management and Economics, 18(06), 667-77.

Huemer, L and Östergren, K (2000) Strategic change and organizational learning in two 'Swedish' construction firms. Construction Management and Economics, 18(06), 635-42.

Janssen, J (2000) The European construction industry�s competitiveness: a construct of the European Commission. Construction Management and Economics, 18(06), 711-20.

Mahmoud-Jouini, S B (2000) Innovative supply-based strategies in the construction industry. Construction Management and Economics, 18(06), 643-50.

  • Type: Journal Article
  • Keywords: design; France; innovation; large corporations; marketing strategy
  • ISBN/ISSN: 0144-6193
  • URL: https://doi.org/10.1080/014461900414691
  • Abstract:

    In the construction industry demand drives the design process and as a result design is structured in order to respond to this demand. However, what happens when this demand breaks down, when traditional markets are saturated, and no feasible alternative arises? Will this sector be capable of refocusing their efforts on creating new products to offer? Is it possible for industry participants to adopt a proactive strategy? These questions are investigated and it is seen that the French construction industry, and in particular major contractors, illustrate the problem perfectly. Examples are analysed of innovative offerings in this industry, two groups of which could be developed further.

Micelli, E (2000) Mobilizing the skills of specialist firms to reduce costs and enhance performance in the European construction industry: two case studies. Construction Management and Economics, 18(06), 651-6.

Proverbs, D G and Holt, G D (2000) A theoretical model for optimum project (time) performance based on European best practice. Construction Management and Economics, 18(06), 657-65.